Malhotra Naresh K <br/><br/>
Marketing research :an applied orientation 
Malhotra Naresh K 
 - 7th 
 - New Delhi  Pearson Education  2013 
 - xxxiii,948 
<br/><br/><label>ISBN: </label>8131731819 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management : marketing
<br/><br/><label>Dewey Class. No.: </label>658.83 MA-M