Kerin, Roger A. <br/><br/>
Strategic marketing problems :cases and comments 

 - 7th 
 - New Jersey,  Prentice Hall,  1995 
 - xiv; 738p 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Marketing Problems
<br/><br/><label>Dewey Class. No.: </label>658.802    / K926S