TY  - BOOK
AU  - AGGARWAL, DIVYA
AU  - 
TI  - INVESTIGATING THE FACTORS INFLUENCING PURCHASE INTENTION TOWARDS PRIVATE LABEL BRANDS: A STUDY ON YOUNG CONSUMERS
U1  - 658 
PB  - DEPARTMENT OF HUMANITIES AND MANAGEMENT DR. B.R. AMBEDKAR NATIONAL INSTITUTE OF TECHNOLOGY  JALANDHAR – PUNJAB (INDIA)
N1  - THIS THESIS BELONGS TO DEPARTMENT OF HUMANITIES AND MANAGEMENT; MBA; 21701010
ER  -