TY  - BOOK
AU  - Saini, Shivani
AU  - Singh, Jagwinder
ED  - Dr.B.R.Ambedkar National Institute of Technology
TI  -  Role of consumer experience management versus consumer relationship managementent 
U1  - 658  
PY  - 2016///
KW  - Role of consumer experience management
N1  - This dissertation belongs to Department of  Humanities & Management
ER  -