Aaker, David A. <br/><br/>
Strategic market management 

 - 6th 
 - New York,  JWS,  2004 
 - 338p 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8    / A111S